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Thursday, 28 October 2010

Slow COLOR movement

Slow Color & DESIGNatural & for conscious comfort ™

The interesting thing about Slow Color Movement, is how in today’s fast paced world, it teaches you about being patient with yourself. Be it either to see how the colors will reveal themselves slowly, as the natural fabric dries, to just waiting for the natural dyes to boil slowly and not in a flash.

With a need to increase awareness about the consumers about the problem with synthetic dyes and the benefits of natural dyes, the SlowCOLOR movement looks to change perceptions and attitudes among consumers and the incumbents in the apparel industry in order to preserve and sustain natural dyeing traditions around the globe.

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